Dragon Quest takes over the Nintendo World Store
You know Nintendo is taking a launch seriously when they hold a party at their World Store in Times Square. This time it's Dragon Quest IX: Sentinels of the Starry Skies, with a launch event scheduled for 1PM EST tomorrow. Nintendo isn't turning a chunk of Manhattan into a beach paradise beset by hobos, like they did with Wii Sports Resort, but they'll still have plenty of demo kiosks set up around the store, a Dragon Quest ice cream truck (anyone notice Dragon Quest and Dairy Queen have the same initials?), and early copies of the game for sale. Even better, Dragon Quest series creator Yuji Horii will sign the games bought by the lucky first 30 customers.
Dragon Quest has never struck America with the phenomenon it enjoys it Japan, but Nintendo's giving the old college try to turn that around. I'm just glad that Nintendo is finally promoting some third party software.
DRAGON QUEST Fans Connect and Conquer in New York's Rockefeller Plaza
Major Launch Gathering at Nintendo World Store Highlights Social Fun of New Adventure Game for Nintendo DS Systems
--(BUSINESS WIRE)-- Nintendo:
WHAT:
Nintendo will host a sensational social gathering to celebrate the July 11 launch of DRAGON QUEST® IX: Sentinels of the Starry Skies for the portable Nintendo DS™ family of systems. Consumers of all ages and backgrounds are invited to the Nintendo World store in New York’s Rockefeller Plaza to experience the multiplayer fun and rich customization features of this epic new release. Multiple game demo stations will be placed throughout the store and Rockefeller Plaza for attendees. All guests will have the opportunity to buy the game in advance of launch and Yuji Horii, creator of the DRAGON QUEST series, will sign autographs for the first 30 fans in line at the Nintendo World store to purchase the game (limit two items per customer). All visitors also can have souvenir pictures snapped in a unique DRAGON QUEST photo booth, snack on treats from a DRAGON QUEST ice cream truck (while supplies last), and receive special DRAGON QUEST-themed prizes (while supplies last).
The latest installment in the popular DRAGON QUEST video game series, DRAGON QUEST IX: Sentinels of the Starry Skies has already attracted players of all ages and backgrounds in Japan, with 4.2 million copies sold. The game allows players to customize their own adventures by choosing their characters’ appearance, abilities, weapons and other items. Up to four players can connect via a local wireless connection to explore mysterious dungeons, tangle with fearsome creatures and complete challenges together. More information about DRAGON QUEST IX: Sentinels of the Starry Skies can be found at www.dqnine.com.
WHO:
Teens, kids, adults, parents, video game fans and consumers of all kinds
WHEN:
Saturday, July 10, 2010
1-4 p.m.
WHERE:
Nintendo World store
10 Rockefeller Plaza
New York, NY 10020
(Between 5th & 6th Ave.)
VISUALS:
* Fans lining up to be among the first to play DRAGON QUEST IX: Sentinels of the Starry Skies for Nintendo DS
* Players of all backgrounds using Nintendo DS systems to connect and play DRAGON QUEST IX: Sentinels of the Starry Skies together
* Players of all ages having fun creating their own customized DRAGON QUEST heroes
* Teens, kids and families enjoying treats from a special DRAGON QUEST ice cream truck
* Fans interacting with Yuji Horii, creator of the DRAGON QUEST series
* Game B-roll available
