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Mission: Impossible breaks into social gaming

by: Nathaniel -
More On: Mission: Impossible The Game
Mission: Impossible The Game, based on the Mission: Impossible movie franchise, has launched today on Facebook.  In it, players take on the role of an underground secret agent whose job it is to assemble a team of covert operatives, unlock state-of-the-art gadgets, and collect classified intel so you're ready to complete elaborate operations in exotic locales.  Mission: Impossible The Game features eight stories, and over 200 missions sets in 50 exotic locales.

However, don't think that playing Mission: Impossible The Game will only get you the satisfaction that comes with stealing the choicest bit or intel or assassinating the choicest diplomat; by playing Mission: Impossible The Game, you'll be able to snag swag for the upcoming feature film, Mission: Impossible - Ghost Protocol.  These exclusive items and giveaways include a chance to win tickets to the US premiere of Mission: Impossible - Ghost Protocol, a chance to win a hometown screening of M:I - GP for you and 30 of your friends, a M:I - GP themed game level, movie passes to M:I - GP (how movie passes differs from tickets, I don't know), signed swag including posters, hats, and T-shirts from M:I - GP, M:I Blu-Ray DVD sets, and the ability to view movie trailers and exclusive clips.  Full details on the prizes and how to enter are available in the Official Rules provided with the game.

To learn more about the game, follow the jump.

Paramount Pictures and Funtactix Release Mission: Impossible The Game Social Experience for Mission: Impossible Movie Fans

Join the World as a Secret Agent and Gain Access to Exclusive Movie Content and Promotions Including a Chance to Attend the U.S. Premiere of the Upcoming Paramount Pictures film Mission: Impossible - Ghost Protocol


Los Angeles, Calif. – November 21, 2011 – Paramount Pictures and Funtactix, a worldwide developer and publisher of online worlds and social games, today announced the launch of Mission: Impossible The Game the official social game based on the Mission: Impossible movie franchise from Paramount Pictures. Mission: Impossible The Game is available now on Facebook at https://apps.facebook.com/mission-impossible.

Mission: Impossible The Game casts players in the leading role of an underground secret agent who must assemble a team of covert agents, unlock state-of-the-art gadgets and equipment and collect classified intel through secret rendezvous in order to build an outfit ready to complete elaborate operations in exotic locales around the world. Featuring eight exciting stories, over 200 missions and set in 50 global locations, Mission: Impossible The Game truly captures the essence of what it means to be part of the Impossible Missions Force.

“Mission: Impossible The Game goes well beyond a typical social game and brings an unprecedented level of detail and authenticity,” said Sam Glassenberg, CEO of Funtactix. “It allows fans of the action-packed Mission: Impossible movies to create an agent in the official M:I universe and live a life of espionage and covert operations with their real-life friends as accomplices.”

“Integrating unique experiences and rewards into the Mission: Impossible game is an exciting new way for Paramount to interact with the Facebook community and build on the excitement for Mission: Impossible – Ghost Protocol in an organic way,” said Amy Powell, President, Insurge Pictures & Paramount Digital Entertainment and Executive Vice President, Interactive Marketing for Paramount Pictures.

Through Paramount Pictures, Mission: Impossible – The Game players are offered an innovative new way to immerse themselves in the franchise and upcoming release of Mission: Impossible – Ghost Protocol within the game. In the coming weeks Mission: Impossible – The Game will be the preeminent location for movie fans to celebrate the upcoming movie Mission: Impossible – Ghost Protocol with the launch of exclusive items and giveaways that include:

· A chance to win tickets to the U.S. premiere of Mission: Impossible – Ghost Protocol
· A chance to win a hometown screening of Mission: Impossible – Ghost Protocol for you and 30 of your friends
· A Mission Impossible – Ghost Protocol themed game level
· Movie passes to Mission Impossible – Ghost Protocol
· Signed movie posters, hats and t-shirts from Mission Impossible – Ghost Protocol
· Mission: Impossible Blu-Ray DVD sets
· View movie trailers and exclusive clips
Full details and restrictions on these prizes and how to enter are available in the Official Rules provided in the game. No purchase is necessary to enter or win.

Mission: Impossible – The Game is developed and published by Funtactix and marks the second game collaboration with Paramount Pictures. In March 2011 the companies teamed up to release Rango: The WORLD, the online multiplayer game that launched day-and-date with Paramount Pictures/Nickelodeon Moviesanimated feature film Rango.  

For more information about Funtactix and Mission: Impossible – The Game, please visit www.MissionImpossibleTheGame.com.

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About Funtactix

Founded in 2006, Funtactix is a pioneer in web-based gaming. Led by industry veterans, the Funtactix team champions a streamlined production approach: delivering highly-innovative gaming experiences on rapid production timelines with tight community iteration. Funtactix works with leading entertainment companies to deliver visually stunning, microtransaction-based online games and worlds around leading media franchises, unlocking the value of IP assets in a way that is loyal to the brand. The company’s achievements include release of the first in-browser multiplayer action gaming universe (Moondo) in 2008, and in 2011, the first online game to launch day-and-date with a feature film (Rango: The World) as part of a multi-title deal with Paramount Pictures. Funtactix also holds a multi-title deal with Warner Music Group to create and release online multi-player social games for select Warner artists. Funtactix is backed by Jerusalem Venture Partners, and is based out of New York with development studios in Jerusalem, Tel Aviv, and Los Angeles.

For more information about Funtactix, please visit: www.funtactix.com.


About Paramount Pictures

Paramount Pictures Corporation (PPC), a global producer and distributor of filmed entertainment, is a unit of Viacom (NYSE: VIA, VIA.B), a leading content company with prominent and respected film, television and digital entertainment brands. Paramount controls a collection of some of the most powerful brands in filmed entertainment, including Paramount Pictures, Paramount Animation, Paramount Vantage, Paramount Classics, Insurge Pictures, MTV Films, and Nickelodeon Movies. PPC operations also include Paramount Famous Productions, Paramount Home Media Distribution, Paramount Pictures International, Paramount Licensing Inc., and Paramount Studio Group.


About Mission: Impossible

This holiday season, two-time Academy Award®-winner Brad Bird directs, with producers Tom Cruise and J.J. Abrams, the action-packed spy adventure Mission: Impossible - Ghost Protocol.

Blamed for the terrorist bombing of the Kremlin, IMF operative Ethan Hunt is disavowed along with the rest of the agency when the President initiates “Ghost Protocol.” Left without any resources or backup, Ethan must find a way to clear his agency’s name and prevent another attack. To complicate matters further, Ethan is forced to embark on this mission with a team of fellow IMF fugitives whose personal motives he does not fully know.

Tom Cruise returns in the starring role as Ethan Hunt and is joined by an international cast that includes Jeremy Renner, Simon Pegg, Paula Patton, Michael Nyqvist, Vladimir Mashkov, Josh Holloway, Anil Kapoor and Léa Seydoux. Mission: Impossible - Ghost Protocol is directed by Brad Bird, in his live action film debut, and written by Josh Appelbaum & André Nemec. Cruise, who produces the Mission: Impossible films, is joined by producers J.J. Abrams and Bryan Burk. The film will be co-financed by Skydance Productions. Jeffrey Chernov, David Ellison, Paul Schwake and Dana Goldberg are the executive producers.